ASHI COUTURE FW25–26: FROM THE DUST OF CENTURIES TO THE SPARKLE OF PARIS
- Camz
- 4 days ago
- 2 min read
The muse: a spectral figure draped in time's remnants
Mohammad Ashi, the Saudi couturier who once dressed Beyoncé and Zendaya, has decided that fashion is more about rummaging through flea markets than following a storyline. For his Fall/Winter 2025–2026 collection, presented at Paris Couture Week, he embraced a process-driven approach, letting inspiration unfold organically rather than adhering to a preconceived narrative. The result? A collection that feels less like fashion and more like an excavation of beauty from the rubble of time.
Models glided through the Musée de la Monnaie, embodying a spectral muse: half statue, half spirit draped in opulent yet aged fabrics.
Corsets framed like armor, skirts fell with the gravity of old stories, and embroidery whispered tales of ancient palaces. Each look was an echo of a different past a tribute to forgotten cities, the rich textures of once-glorious cultures, and the expressive silence of timeless portraits.
The craftsmanship: a masterclass in contradiction
Ashi's collection is rich with references but never derivative. Instead, he reinvents. Familiar techniques are abandoned in favor of experimental approaches: new materials, hybrid crafts, and an artistic rebellion against the expected.
One senses the influence of Louise Bourgeois in the use of distressed textures and raw forms, exploring fragility, the body, and the intimate dialogue between skin and fabric. Transparency, roughness, and grace collide here to create tension and beauty.
Every detail is meticulously crafted, transforming each piece into a miniature cabinet of curiosities. From mother-of-pearl to hand-carved wood, feathered appliqués to metallic threads, the couture work defies simple categorization. It is both unique and classical, familiar yet deeply mysterious. This is couture at its most philosophical: where every thread contributes to a grander narrative, and every embellishment holds symbolic weight.
The finale: couture as mythology
In the end, Ashi Couture FW25 is a masterclass in contradiction: decay and splendor, ruin and luxury, history and innovation. It resists easy interpretation, instead offering a pursuit: a reaching for a craft that is more exacting, more spiritual. Through this layered, emotionally resonant collection, Ashi Studio reminds us that fashion can transcend the material. It can become mythology, art, memory and above all, a refined expression of the human soul in motion.
